PfunzoIR4 , is the antidote to the disjointedness and unwieldiness of legacy systems. With PfunzoIR4 , broadcasters runs on a unified cloud native platform that make it easier for them to manage their operations cohesively and efficiently and gear their entire operation for continuous and quick innovation, renewal and expansion. The secret sauce will be interoperability:

When systems talk to one another and function harmoniously. Without it, the data can’t flow to make innovation and more thoughtful customer service possible.

  • Break Ratings & Audience Patterns
  • Loyalty Indices, Genre Analysis & Station Profiles
  • Sellout & Tracking dashboards.
  • Benchmark CPP/CPT’s
  • Competitor Analysis
  • Media Inflation
  • Yield Management